Company Description
Ibotta’s mission is to Make Every Purchase Rewarding.
Our technology allows CPG brands to deliver digital promotions to over 200 million consumers through a single, convenient network called the Ibotta Performance Network (IPN).
We are pioneers in success-based marketing: we only get paid when our client’s promotion results in a sale, not when a consumer merely views or clicks on the promotion.
We have built the largest digital item-level promotions network in the United States by forming strategic relationships with major retailers which use our digital offers to power their loyalty programs on a white-label basis.
Through the IPN, our clients can also reach millions more consumers on our widely used rewards app digital properties, which include the Ibotta-branded cash back mobile app, website, and browser extension (collectively, Ibotta D2C).
We work directly with over 850 different clients, representing over 2,400 different CPG brands to source exclusive offers as of December 31, 2023.
Most of our offers cover products in non-discretionary categories, such as grocery, but we also work with general merchandise manufacturers in categories such as toys, clothing, beauty, electronics, pet, home goods, and sporting goods.
| Country | United States |
| Founded | 2011 |
| IPO Date | Apr 18, 2024 |
| Industry | Advertising Agencies |
| Sector | Communication Services |
| Employees | 815 |
| CEO | Bryan Leach |
Contact Details
Address: 1801 California Street, Suite 400 Denver, CO 80202 United States | |
| Phone | 303-593-1633 |
| Website | home.ibotta.com |
Stock Details
| Ticker Symbol | IBTA |
| Exchange | NYSE |
| Fiscal Year | January - December |
| IPO Price | $88.00 |
| CIK Code | 0001538379 |
| CUSIP Number | 46436E700 |
| ISIN Number | US46436E7004 |
| Employer ID | 35-2426358 |
| SIC Code | 7310 |
Key Executives
| Name | Position |
|---|---|
| Bryan Leach | Founder, Chief Executive Officer, President, and Chairman of our Board of Directors |
| Sunit Patel | Chief Financial Officer |
| Luke Swanson | Chief Technology Officer |
| Marisa Daspit | Chief People Officer |
| Richard Donahue | Chief Marketing Officer |
| David T. Shapiro | Chief Legal Officer |
| Amir El Tabib | Chief Business Development Officer |
| Chris Jensen | Chief Revenue Officer |
| Stephen Bailey | Director |
| Amanda Baldwin | Director |
Latest SEC Filings
| Date | Type | Title |
|---|---|---|
| May 2, 2024 | SC 13G | Statement of acquisition of beneficial ownership by individuals |
| Apr 29, 2024 | SC 13G | Statement of acquisition of beneficial ownership by individuals |
| Apr 22, 2024 | 8-K | Current Report |
| Apr 18, 2024 | S-8 | Securities to be offered to employees in employee benefit plans |
| Apr 18, 2024 | 424B4 | Prospectus |
| Apr 17, 2024 | EFFECT | Notice of Effectiveness |
| Apr 16, 2024 | CERT | Certification by an exchange approving securities for listing |
| Apr 16, 2024 | S-1/A | [Amend] General form for registration of securities under the Securities Act of 1933 |
| Apr 15, 2024 | 8-A12B | Registration of securities |
| Apr 8, 2024 | S-1/A | [Amend] General form for registration of securities under the Securities Act of 1933 |